"I was born into a poor family, so I understand the hardships of struggling because of money for education. When this entrepreneur started, running The Viet Foundation as our charity fund became the priority. Thank you for purchasing with The Viet Concept.

Each order, we will share 4 AED with Vietnamese children to support their dreams. Wearing our designs, you'll look outstanding on the outside. Join our community, so your heart is, too." — The Viet Founder

As of September 2025, The Viet Foundation has taken its first gentle steps — three small acts of giving, stitched together by a community that cares.

In September 2024, we reached out to families in Northern Vietnam after the floods, hoping to ease even a fraction of their burden.
By April 2025, we were able to support four children with daily school meals through Nuôi Em, helping them stay in class and dream a little bigger.
And in September 2025, we continued with Nuôi Em, this time caring for two children in the new school year.

These are not grand gestures, but humble beginnings. Yet we believe that change often starts quietly — with one meal, one child, one family, one dream. Every time you choose The Viet Concept, you become part of this promise. A promise that fashion can carry more than beauty — it can carry hope.

Together, we are learning that giving is not about how much, but about how many hearts it can touch.

And with each step, we walk closer to shaping what’s possible for the next generation